Time To Step Up Your Online Advertising?

Do you want better results from your Facebook or Google ads?

More Likes, Leads and Customers?

If you need more website traffic, a bigger list, more inquires leads or sales, then it’s time to step up your online marketing.

Are you doing all the free stuff like keyword optimization, social media and email marketing, and it’s still not enough?

 

Let’s talk about how online advertising can work for your business

Here’s How To Know If You Need To Step Up

Your Online Advertising

 If you're doing the free stuff and still need more website traffic, a bigger list, more inquires leads or sales, then it’s time to step up your online marketing. The free stuff includes having a search optimized website, social media and email marketing.

Sooner or later, most businesses need to look at online advertising. The two main platforms are Google search ads and Facebook display ads.

Facebook Ads or Google Ads? 

Which of these 2 statements best describes your potential customers?

1. They search online to find what you sell. If so, use Google search ads.
2. They would buy what you sell if only they knew it existed
Sound like your product or service?
If so, use Facebook ads. 

Be Found in Free Search to Get Higher Quality Website Traffic 

Increase your website’s traffic from free search, it’s the best traffic source

Free search traffic is likely to be the highest quality traffic that you get to your website, with people coming from free search typically spending longer on your site and visiting more pages.

Optimize your website to succeed in search and to encourage the right people to click through to your site - by using on-site search engine optimization (SEO) factors built around keywords and other important ranking factors. To succeed in search, your site must be user friendly and trustworthy, and there are specific measures for these factors.
 

What if your customers are online but not on Facebook?

 Use Google display and search ads

Facebook Advertising

Reach your ideal customers with Facebook ad targeting.  Facebook offers the world’s biggest advertising platform. Its reach includes Instagram and mobile apps and websites.

Facebook offer a number of effective ad types from lead ads to Messenger ads to dynamic shopping ads.

Facebook Campaigns can

  • Drive traffic to your website
  • Fill your sales funnel with targeted prospects
  • Build your email list
  • Build your Messenger list
  • Get you inquiries and leads
  • Create sales.
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Search Advertising Using Google Adwords

Reach people who are actively searching for what you’re selling. If people are searching for online for what you offer, then Google search ads can drive highly relevant traffic to your website.

We research your most important keywords to find popular search terms, the ones that people use when they’re searching for what you offer. 

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Be Found in Free Search to Get Higher Quality Website Traffic

Increase your website’s traffic from free search, it’s the best traffic source.

Free search traffic is likely to be the highest quality traffic that you get to your website, with people coming from free search typically spending longer on your site and visiting more pages.

Optimize your website to succeed in search and to encourage the right people to click through to your site - by using on-site search engine optimization (SEO) factors built around keywords and other important search engine ranking factors.

FIND OUT MORE

Case Studies

Facebook Ads Case Study
Free Search SEO Case Study
Google Search Ads Case Study

Website Search Engine Optimisation

Optimise your website pages so they’ll 

  • Be found in free search by the right people
  • Encourage people to click to your website
  • Convert better
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Site Scan

Is your website delivering enough new customers?
Can it provide better results?

Understand how your website is performing, see what needs improving, understand your business’ online presence vs competitors, see opportunities for you to make quick and easy gains.

Accelerate your website to get results. SiteScan provides you with detailed written analysis and a video or one to one commentary showing you where your website’s problems and opportunities lie.

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Let’s talk about how online advertising can work for your business