GOOGLE SEARCH ADS
- If people are searching for online for what you offer, then Google search ads can drive highly relevant traffic to your website.
Your Home Page Has One Purpose – to Grow Your Business
- Find Out The 9 Essential Elements of a Business Growth Home Page
- Generate Enquiries
- Grow Your List
We research your most important keywords to find popular search terms, the ones that people use when they’re searching for what you offer
Your Google ad takes people to a specific landing page on your website, a page that offers the conversion you wan
- Target by country, city or within a radius
- Different groups of keywords can be used to target different products and services or different kinds of buyers
- Advertise to people who did or didn’t take an action eg someone who went to your contact page but didn’t contact you; abandoned shopping carts
- Advertise to people who visit your website. You know they’re interested
- Create an evergreen campaign that you can edit, update, replicate, pause and restart any time
- Set a daily budget
- Set a maximum price per click
- Start with as little as $5 to $15 a day
- Change your budget at any time
- Pause your campaign at any time
- Manage your campaign yourself or we can do it for you
Your successful search campaign uses consistent keywords, ads and landing pages to get more clicks and conversions.
Your ad score improves and is seen more often and at a better price.
STARTER CAMPAIGN
One Product, One Location
Our service includes:
- Consultation
- Analysis
- Keyword Research
Keywords are used to trigger your ads, used in your ads and are also used on your landing page for better conversion and a better ad score.
We create your Starter Campaign and Ads
- 1 Campaign targeting a specific country, state, city or radius
- 1 Ad Group targeting customers with up to 10 keywords
- 2 Ads. The second ad can have different words and a different page link or the same words in a different order.
- Detailed monthly reporting includes both your AdWords Campaign and a Google Analytics traffic report
- Video report or a 15-minute call with your first monthly report and thereafter every 3 months.
US$997 includes one-off research, consultation and setup.
Most clients spend around $500 per month on ads in a Starter campaign. At $500 per month adspend, the all-up cost in month 1 is $1,022 including setup and then $825 per month from month 2.
Weekly and monthly services, US$115 per week paid as $497 monthly. Three month minimum.
BUSINESS CAMPAIGN
Four Products or Four Locations
Our service includes:
- Consultation
- Analysis
- Keyword Research
Keywords are used to trigger your ads, used in your ads and are also used on your landing page for better conversion and a better ad score.
We create your Starter Campaign and Ads
- 1-4 Campaigns targeting a specific country, state, city or radius
- 1-4 Ad Groups targeting customers with 10 to 20 keywords
- Up to 4 Ads per Ad Group. Ad variations can have different words and a different page link or the same words in a different order
- Ad extension links for phone, location and additional page links
- Site wide remarketing option
- Detailed monthly reporting includes both your AdWords Campaigns and a Google Analytics traffic report
- Monthly video report or 15-minute call.
US$1,997 includes one-off research, consultation and setup.
Weekly and monthly services, US$297 per week paid as $1,497 monthly. Three month minimum.
What We Do For You Each Week
- Check how much of your budget is being used, reallocate budget into campaigns with the most demand and best return within your daily budget
- Check and adjust individual keyword bids get maximum value per click and maximize the use of your budget
- Evaluate any new keyword ideas that we can add to your campaign
- Check your ad positions on search result pages. Position 1 isn’t always necessary or economic
- Review actual search terms being used to trigger your ads. We’ll block irrelevant words to avoid wasting your budget and assess if there are other words to add to your campaign.
Additional Services
- Google account setup, setup AdWords and Analytics.
- SEO – optimize your website for free search.
- Sales page design
- Landing page design
- Squeeze page design
- Confirmation and Value Pages
- Email marketing campaigns
- Display Ad creation for Remarketing or for a targeted display ad campaign
- Remarketing. Advertise to people who visited your website, visited a specific page, took an action or didn’t take an action someone who went to your contact page but didn’t contact you; abandoned shopping carts.
- Remarketing tag
- Campaign monitoring tuition if you want to DIY at any stage.
